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IEM offers flexible services to make physical retail simple, scalable and effective, whether you need a turnkey program or a custom mix.

Our Services

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Design & Buildout

Concept, fabrication, installation.

Developed in partnership with Starch Creative, a global leader in branded retail design and manufacturing.

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Staffing & Training

Brand ambassadors, sales specialists, ongoing ops support.

Fully managed by BDS Connected Solutions, the retail staffing partner behind Meta, Microsoft, Sony, and more.

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Operations & Logistics

Daily store ops, reporting.

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Strategy & Insights

Location selection, performance tracking, market testing.

Backed by the best.

IEM is built on partnerships—with brands, with mall developers, and with best-in-class execution teams who specialize in bringing physical retail to life. Our collaborative model allows us to offer top-tier services without the overhead of a large internal ops team, so brands working with IEM get world class execution at every stop.

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Staffing & operations by BDS Connected Solutions.

Through our exclusive partnership with BDS Connected Solutions, IEM provides a fully managed staffing and operations model. BDS handles recruitment, hiring, training, scheduling, and reporting, so every store is professionally staffed and performance-optimized from day one.

Trusted by brands like:
Sony
Microsoft
Meta
Gopro

We don’t just offer services, we bring together the best partners in the business to execute them flawlessly.

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Design & manufacturing by Starch Creative.

Our creative and fabrication partner, Starch Creative, brings years of experience designing award-winning environments for the world’s most beloved brands. From mood board to final install, they ensure each Microstore is unique, high-impact, and built to perform.

Trusted by brands like:
Nike
Arc'teryx
Oakley
Adidas

Our Projects

Explore our brand partners below and see how we’ve helped them create standout physical experiences.

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OOFOS

Microstore concept & buildout

OOFOS is a recovery footwear brand recognized for its innovative OOfoam™ technology that reduces impact and stress on the body. Their IEM microstore brings the brand into high-traffic mall environments, giving new consumers the chance to try the product firsthand while boosting awareness and retail growth.

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Generation Tux
Microstore concept & buildout

Generation Tux is a modern formalwear rental brand that makes renting a suit or tuxedo simple and stress-free. Through IEM’s microstore format, Generation Tux connects with consumers in high-traffic mall environments, offering an accessible and experiential way to browse styles, get fitted, and discover their streamlined online rental process.

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Caddis Eyewear
Microstore concept & buildout

Caddis is an eyewear brand that combines style with function, creating readers, prescription, sunglasses and blue light glasses designed to standout. Their IEM microstore highlights their bold designs in premier mall spaces, allowing shoppers to try on frames in person while expanding brand visibility and driving new customer acquisition.